Request for Concept Proposals
Georgia Avenue Public Art Mural Project
Silver Spring, MD
Through a unique public-private collaboration between the Silver Spring Urban District, Silver Spring Arts and Entertainment District, DGS, and Washington Property Company, the Silver Spring Arts and Entertainment District (SSAED) is seeking design proposals for a two-dimensional, outdoor, large-scale public art mural.
Site Location and Requirements
The Selected Artist will be contracted to paint a mural on the exterior wall of 8402 Georgia Avenue at the corner of Bonifant Street. The site faces the future location of a new residential building on Georgia Avenue and the new public transit/light rail Purple Line.
The mural must be original and unique to the site. The mural must be two-dimensional with no protrusions from the wall surface. The wall varies in height (10-12 feet to 18 feet as it approaches Georgia) along the 120 foot long length of the buildings. The wall surface has been repaired within the year with new parging and in in some areas the mortar is a mix of old and new surface. The parge is white with some variation of the surface (see site photos). A portion of the wall closest to Georgia Avenue (approximately 20 feet from the sidewalk on Georgia) will be dedicated to wayfinding signage and adjacent to the mural.
The final mural should visually activate as much of the length of the wall as possible (excluding the 20 feet dedicated to wayfinding signage). The mural may be a single overall image or multiple images that that create an overall composition.
Interested applicants are encouraged to visit the site before submitting an application.
Mural Themes and Styles
As an entry piece to the Ripley District, across from the soon to be installed purple line transportation system, the proposed mural should convey a sense of movement and whimsy.
The mural may be representational or abstract. However, proposed designs should convey the themes outlined above and resonate with the diverse audience of Silver Spring.
The Selection Committee will consider all approaches to the project, including designs employing trompe l’oeil style (fool your eye) or street art. Mural content should not contain political or religious themes.
Traditional painting or digital imaging are acceptable. If the Selected Artist proposes a digitally rendered design, the Artist will be required to work within the allotted budget with an approved fabricator who will prepare the design for digital printing, transfer the design to a suitable and durable material, and will install the mural on site.
About the Silver Spring A&E District
The Silver Spring Arts and Entertainment District is one of 26 Arts and Entertainment District designated by the State of Maryland. Maryland’s Arts & Entertainment (A&E) Districts help develop and promote community involvement, tourism and business revitalization through tax-related incentives that attract artists, arts organizations and other creative enterprises.
Silver Spring is now home to over 100 arts and humanities organizations, popular arts venues, entertainment businesses, public art and attractions, etc. which attract hundreds of thousands of visitors.
About Washington Property Company
Based in Bethesda, Maryland Washington Property Company is a full-service commercial real estate company offering a wide range of real estate investment services including acquisition, land use, development, property management, leasing & construction management.
All professional artists or artist teams living in the Greater Washington metro area are eligible to apply. If Artists are applying as a Team, the Team should be listed on the application form, specifying a Team leader to receive notifications.
Three (3) final Designs will be chosen by the Selection Panel and released to the public for comment and voting. The Artist/Team whose Design has highest number of community votes after the review period will be awarded the contract. The two alternate Artist/Team Designs will be awarded $500 each.
The total Project Budget is $14,000. The Project Budget is inclusive of all costs associated with the Project, including but not limited to: artist fee and expenses (travel/lodging, printing, overhead, etc.), artwork fabrication (supplies, paint, scaffolding, etc.), storage/transportation (if applicable), installation, and insurance. Any expenses that exceed $14,000 will be the Artist’s responsibility.
1. Application Process:
Artists must apply online utilizing www.submittable.com
Applications must be submitted by Friday, July 30, 2018, 11:59 PM EST.
Online application will include:
- Application Form
- Up to three (3) Concept Designs/Drawings of the proposed Design, JPEG format.
- Estimated Project Budget. Estimated Budget should include all costs associated with the proposed Designs. (artist fees, supplies, fabrication, installation, etc.)
- Statement of Interest. Please state why you are interested in this project and how your experience and approach would benefit this Project. If applying as a Team please describe the collaborative experience and approach. (1,000 characters maximum)
- Resume or CV. 5,000 characters, including spaces, maximum. Teams must include resumes of all artists applying within 5,000 characters.
- References. Include at least three (3) art and/or design professionals who have detailed knowledge of the Artist’s work. References must include contact name, organization/affiliation, address, telephone number, and e-mail for each reference.
- Examples of Previous Work. Include a maximum eight (8) JPEG images, minimum five (5) JPEG submissions. Only ONE (1) image per JPEG, no composite images.
The applicant certifies that the information contained in the application, including all supporting documents and attachments, is true and correct to the best of his or her knowledge. Any fraudulent statement made in the application will be grounds for denying a commission. The Silver Spring A&E District reserves the right to reproduce images of Finalists’ proposal for its own print, digital, promotional and marketing needs.
2. Finalists Selection and Process
The Selection Committee will review all applications and select as Finalists three (3) Artists or Artist Teams.
Finalists will be selected based on the following criteria:
- Aesthetic Excellence – The aesthetic quality of the artwork upholds the principles of art and design excellence, originality and innovation
- Artist Experience – Experience in creating public art of similar scope and scale
- Relevance/Theme – Design must be appropriate to the site and contextually relevant to the Silver Spring audience
- Feasibility – The Design must be clear and legible when enlarged to the final scale dimensions of the site location as well as translatable to the final media. The Design must be able to be completed within the allotted Budget.
The three Finalists will visit the site with members from the Selection Committee. The site visit will be an opportunity for Finalists to ask questions of the Design team
3. Final Design Selection
Following the selection of the three Finalists, the Final Designs will be available for public comment and voting from September 5-25, 2018.
The Finalist with the highest number of votes will be awarded the Project commission.
Artist Award and Contract
The Selected Artist will work closely with the Project Team: the Silver Spring Arts and Entertainment District, the Silver Spring Urban District, the Montgomery County Department of General Services (DGS), Washington Property Company.
The Selected Artist will be required to submit a detailed Budget of the Project for approval.
The Selected Artist will be required to carry liability insurance and name Washington Property Company, Montgomery County, and Lina's Diner as additional insured for the duration of the Project.
The Selected Artist will be required to submit an artwork maintenance manual upon completion of the Project.
Artist shall retain Georgia Avenue Public Art Mural Project intellectual property rights.
The Silver Spring Urban District shall have the unconditional right to retain the proposal materials (drawings, illustrations) as part of the proposal commission, whether or not the artwork is selected for implementation. Full credit will be given to Artists or Artist teams if a proposal is disseminated by print or digital means
If utilizing the proposal for future public art applications, the Artist shall give credit to the Silver Spring Urban District/Montgomery County.
Selection and Production Schedule:
RFP Posted/Applications Accepted: June 22, 2018
RFP Application Deadline: July 30, 2018 by 11:59 PM, EST
Finalist Selection Process: July 30 –August 30, 2018
Site Visit Meeting: August 31, 2018
Public Review of 3 Finalists: September 5 – 25, 2018
Artist Award Notification: September 25, 2018
Artist Contracting Phase: October 2018
Artwork Final Design Phase: October 2018
Installation Period: November 2018
Opening/Unveiling: December 2018
Questions and Inquiries
All questions and inquiries must be in writing and directed to Susie Leong, Public Art Consultant, email@example.com or Elizabeth Gallauresi, Silver Spring Arts Coordinator, firstname.lastname@example.org.
For site photos, visit: